ABOUT ME

Get to know me a little more: my drive, values and skills

MY VALUES

#OneTeamOneDream
Keep it simple
Design with empathy
Build authentic relationships
Humility

WHAT GETS ME OUT OF BED

BUILDING WITH A TEAM

I get excited when I can build, learn and launch collectively with a
cross-disciplinary team.

USING MY CREATIVITY

I draw upon my creativity to solve complex problems. I love roles where I have the autonomy to bring a new idea to life.

SIMPLIFYING THE COMPLEX

I enjoy taking complex challenges and making them easier for both team members or customers to understand.

"I have learned so much from you and it's been so inspiring watching you keep the team engaged while growing a new product."

TELUS Digital Team Member

SNAPSHOT OF SKILLS

DIVERSE CONTENT EXPERIENCE

My primary strengths lie in UX copywriting, content strategy and content marketing. I am also versed in social media marketing, A/B testing, and speech writing. I'm on a journey towards continuous learning by exploring crypto education.

LEADERSHIP & TEAM BUILDING

I have experience leading a variety of teams, big and small, structured and unstructured. Regardless of the product, supporting and listening to your team is crucial for success. No man is an island – great products happen because of great teams.

DATA STORYTELLING

I believe that data is a powerful tool to communicate change and empower teams. Whether I'm using analytics from social media, Adobe, Google or otherwise, I always strive to present the information in a clear and valuable way.

ADAPTABILITY

Adaptability is key, whether it's an organizational change or a product iteration. My training as a certified scrum product owner has allowed me to lead content teams in an agile manner by constantly creating, testing and measuring the effect of the copy.

LET'S CHAT

Looking for my resume or want to grab a coffee? Contact me via email or LinkedIn